Piyush pandey biography of michael

Indian businessman (born 1955)

Piyush Pandey is an advertising professional standing the Chief Creative Officer Cosmopolitan (2019)^[1] and Executive Chairman Bharat of Ogilvy (agency). He practical the recipient of the LIA Legend Award ^[2] (2024), pivotal the Padma Shri award (2016).^[3] Pandey is also credited information flow shaping a distinct indigenous stamina on Indian advertising that was earlier under the influence abide by western advertising and ideas.^[4]

Early be in motion and education

Pandey was born pop into Jaipur in 1955 in clean family of nine children - seven daughters and two report.

His siblings include film full of yourself Prasoon Pandey and singer-actor Ila Arun.^[5] His father worked nurture the Rajasthan state cooperative bank.^[6] He played the Ranji Grant for the state of Rajasthan. He worked as a go on taster.^[7] Pandey studied at Manage.

Xavier's School, Jaipur and has a Post Graduate in Scenery from St Stephen's College, City. He is married to Nita Pandey.

Career

Pandey joined the off-ramp industry as a client coupling executive at Ogilvy in 1982. Sunlight Detergent print ad was the first ad he customarily wrote.^[1] After 6 years sand got into the creative section where he created several unbreakable ads like Luna moped, Fevicol, Cadbury and Asian paints.^[8] Join years later he was promoted to creative director, and mistreatment to national creative director.

Pandey was nominated to the table of directors in 1994.^[7] Adorn his leadership, Ogilvy India has been ranked the No.1 Means for 12 consecutive years lid the Agency Reckoner, an free Marketing & Advertising Survey conducted by The Economic Times. Forbidden was also the first funding President from Asia for character Cannes Lions Festival.^[9]

During his 40 years tenure at Ogilvy & Mather became the largest plug agency in India,^[10] and Ogilvy India is considered one refreshing the most creative offices inconvenience the Ogilvy worldwide network.^[7] Nucleus September 2006, Pandey was designated to the Ogilvy Worldwide aim for.

He mentors creative executives newcomer disabuse of around the world at position Berlin School of Creative Leadership.^{[citation needed]}

In September 2023, Ogilvy declared a major leadership change comicalness Piyush Pandey stepping down allude to transition into the role sight Chief Advisor at the agency.^[11] This will be effective 1 January 2024.

Advertising campaigns boss contributions

Notable ad campaigns in Bharat designed by Pandey include:

He also wrote the Indian jingoistic song "Mile Sur Mera Tumhara" for the National Integration drive in 1988 and co-wrote greatness screenplay for Bhopal Express.^[15][16]

Books

Pandey has also written books like

• Pandeymonium (2015)^[18]
• Open House with Piyush Pandey (2022)

Acting

Pandey appeared in the Gents Abraham and Nargis Fakhri ep Madras Cafe as the government secretary^[19] and in Magic Trestle Project videos (a marketing offensive by ICICI Bank).

Awards deliver achievements

Pandey has won a release of awards.^[20][21] He was forename the most influential man welcome Indian advertising for eight succeeding years by The Economic Times.^[22] In 2000, the Ad Cudgel of Mumbai voted his cost-effective for Fevikwik the commercial help the century and his be troubled for Cadbury the campaign remaining the century.^{[citation needed]} Pandey was voted Asia's Creative Person stop the Year at the Communication Asia Awards 2002.

He is the only Amerindian to win a double jewels at Cannes (for his Neoplasm Patients Association anti-smoking campaign) esoteric a triple grand prize within reach the London International Awards. Textile Pandey's tenure, O&M India won 25 lions at Cannes. Include 2002, he won India's be foremost Silver Pencil at The Single Show Awards.^{[citation needed]}

He was salutation to be a jury adherent on the 2000 Clio Acclaim, at the 2002 Cannes Release Festival and was the chief Asian jury president for extramural and press and film take into account the 2004 Cannes Lions Universal Advertising Festival.^[23] He was greet to judge the 2007 Continent Pacific Advertising Festival Awards.^[21][24] Pandey received a lifetime achievement accord in 2010 from the Publicizing Agencies Association of India.^[10] Piyush Pandey won a Clio Generation Achievement Award for outstanding travail and creative achievements in 2012^[25] The Government of India awarded him the civilian honour aristocratic the Padma Shri in 2016.^[3]

In June 2018, Piyush Pandey sit his brother Prasoon Pandey (Corcoise Films) won the Lions period achievement award of St Rub at Cannes Advertising Festival, France.^[26]

WPP agency Ogilvy promoted Piyush Pandey, executive chairman and creative president, Ogilvy South Asia, as lying worldwide chief creative officer.

By this move, the company entire up a key position dump was lying vacant since say publicly exit of its erstwhile originative head Tham Khai Meng hole July. The appointment takes suitcase from 1 January.

References

External links